StackUp is a powerful platform built for developers and innovators in Tech.
In just 1 year, they built a community of 100,000+ active developers. Inclusiveness is at the heart of the brand promise. Its Learn and Earn Programme is just one of many building blocks in the StackUp Ecosystem.
The team in Yura Agency were tasked to develop a Brand Identity through Visual Storytelling that would elevate the brand as they go from MVP to next-level #EdTech
Yi Ming Ng is the Founder of AngelHack, Tribe and StackUp. Forbes 30 Under 30
Playful design.
Iconic brand identity.
The StackUp Ecosystem is ever-evolving for developers and innovators who seek to learn, build and engage with their own developer communities.
The Learn and Earn Programme helps developers level up, through quests, campaigns and a bounty. Rewards-based learning combined with gamification makes StackUp unique.
Our challenge : How do we develop a Logo and Brand Identity that speaks to developers from every walk of life around the world? And will that new visual identity also resonate with Big Tech and Startups who want to become sponsors and partners?
Our favourite kind of challenge.
This is one example of a landing page. How does a Brand Manifesto capture the visionary behind the brand? Must it all be so “Corporate”? We didn’t believe so, and neither did StackUp
“...We are, just like you, ever-evolving in becoming the architects of our future.”
With more than 100,000 developers levelling up their knowledge in tech, coding, and web3-- StackUp’s Discord Server echoes the Brand Promises made and enabled by its Founder, Yi Ming Ng and the TribeX Team.
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Yura is a branding and marketing partner for tech founders and tech investors.
We are here for the innovators, the technologists and the game changers.
